High-level access to Caleb and John. Helping your businesses be exactly the business you want it to be.
Hi Guys, A pleasure to kick-off the mastermind group with you all. As well as walking through all your questions, Caleb also presented a 1...
Hi Guys, This is the audio from the first part of the MasterMind call on Thursday. You can find the video on Part 2.
Hi Guys, On this call, Caleb walked through a Magalog mailing to show the thinking behind a direct mail piece.
Hello Guys, We'd like to wish a speedy recovery to Rebecca and wish her the best in health. Missing you on the calls Rebecca!
Hi Guys, On this call, we walk through an ad critique and focus on the finer points required to move the ad into breakthrough territory. A...
Hi Guys, On this call, Caleb takes a very successful direct mail piece and steps through it's structure and marketing triggers to give an i...
Hi Guys, Great to be back after the Thanksgiving break! We discussed scaling your business, making sure you address potential limitations ...
Hi Guys, On today's call, Caleb walks through the thinking in great detail about market and product selection and John in the second half o...
Hello Guys, This session covered such questions as the use of recorded messages, continuity pricing, club membership sales on the back of t...
Hi Guys, On this call we reviewed a weight loss ad, examined a face cream product line and answered a long list of questions. Happy Holida...
Hi Guys, The video kicks in at 16mins and 20 seconds. A busy call reviewing ads and answering questions.
Hello Everyone, Delighted to see some exciting new ads. Adopting the strategies with your own words, with ideas being unique. This is a ...
Hello Everyone, Loved the questions as usual. We talked about naming your company, sourcing products, getting on mailing lists to see what...
Hi Guys, Great to hear that some of your ads are hitting the presses right now... and more impressed that you are listening to calls and au...
Hi Guys, The first 30 minutes focuses on a training from Caleb about the thinking required for each section of your newspaper ad. This is ...
Hello Guys, Initial results coming back from ad tests and Caleb interpreting the results to identify steps to improve conversions.
Hi Guys, This call focused on ad feedback - Congratulations for Vitaly for an MER of 4 on his ad. The last 20 minutes of the call focused ...
Hi Guys, A short video based on some research we did over the last few months. You can compare your product costs, product lead-times, pic...
Hi Guys, Great call - great questions as usual. Really important to emphasize that the formula which Caleb outlines in creating breakthr...
Hi Guys, Just a short video to talk through NexRep and note costs for your review. Cheers,
Hi Guys, Good call and great questions. Enjoy.
Hi Guys. On this call, Caleb goes through an ad Gary wrote, and dissects the thinking throughout the ad. Cheers,
Hi Guys, Caleb reviews one of Gary's old ads to walk through some insights into copy. Cheers,
Hi Guys, Caleb goes through a direct mail piece on today's call to break out the structure and thinking. See the PDF file attached below f...
Hi Guys, On this call, Caleb analyses one of Gary's ads and answers your questions. Great to see good numbers coming in guys.
Mastermind Member Area 3d-screen-board High-level access to Caleb and John. Helping your businesses be exactly the business you want it to...
Hi Guys, Good call and great questions as usual.
Hi Guys, Great call as usual. A printer contact you may choose as follows: JJS&A Inc. 304 Lakeside Drive, Southampton, PA 18966 Phone - 2...
Hi Guys, Caleb talked through individual questions and later an ad from the genius of Gene Schwartz. Caleb also shared these two 800 numbe...
Hi Guys, Here are the attorney's contact details again. Compliance Attorney: Shelly Lustigman Tel: (212) 451-2262 Also mentioned were w...
Hi Guys, Great call as usual. Cheers, John & Caleb.
Hi Guys, Below you will find a treasure trove of ads to help you on your way to writing breakthrough ads of your own.
Hi Guys, Caleb walked through a magalog on this call as well as examined a number of ads. We have also just released a swipe file post wit...
Hi Guys, On this call, Caleb goes through a different formula for writing ads. Cheers,
Hi Guys, Good call Q&A today.
Hi Guys, Good call today. Cheers,
Hello Guys, On this call, Caleb walks through how to read through a magalog to identify key USP's, concepts and language for your own adver...
Hi Guys, On this call, Caleb walks through the plan to set the pace for your implementation plan. The goal here is to originate 1 new win...
Hi Guys, A host of joint pain ads for your download below. Cheers, John & Caleb.
Hi Guys, Memory files for your download below. Cheers, John & Caleb.
Hi Guys, A collection of Prostate files below for your download. Cheers,
Hi Guys, A long list of Digestion ads below for your download.
Hi Guys, Below is your list of Diet swipe files.
Hi Guys, Below is the fish oil swipe file for your download.
Hi Guys, Below is your heart swipe file.
Hi Guys, A large swipe file of ads posted in the member area for you to download.
Hi Guys, Caleb walks through answering your questions, steps through the checklist for this phase of your new ads being originated, discuss...
Hi Guys, So from previous calls and training, the group should be up to speed on the problem, the ultimate desired outcome, and the sales c...
Hi Guys, Recording of last week's call.
Hi Guys, Recording of last week's call. Cheers,
Hi Guys, Call recording attached. Cheers,
Hi Guys, Recording of call attached. Cheers,
Hi Guys, Please find below a copy of the letter Caleb walked through on the call. Cheers,
Hi Guys, Recording of last week's call attached. Cheers,
Hi Guys, On this call, we talk about all the different tools we use to run our business. Cheers,
Hi Guys, Plese find a copy of the letter Caleb discussed below. Cheers,
Hi Guys, On today's call, we discussed 6 key ingredients to success in the newspapers from an overall business standpoint. Cheers,
Hi Guys, We discussed how to go about testing and ratcheting performance of your ad on this call. Cheers,
Hi Guys, This call goes into Direct Mail. Cheers,
Hi Guys, On this call, Caleb focuses in on examining the formula of one of Gary Halbert's most successful number 10 direct mail packages.
Implementation Call - Oct 11th
Hi Guys, On this call, Caleb talked through November and December ad drop planning. The majority of the call steps through headline struct...
Hi Guys, Caleb continues his march on stepping through direct mail advertising. Cheers,
Hi Guys, It's been our pleasure to work with you. Wishing you the very best of success in your business.